Every Swedish mum who lives in Södermalm will direct you to Mini Rodini, the simultaneously whimsical meets practical clothing store for babies and kids age 0-11. Founded by Swedish illustrator Cassandra Rhodin, who is truly a descendant of a circus artists, the mix-n-match separates have fun prints (clowns, cherries, robots, pandas, pugs, zebra stripes) and come in bright and basic colours. When it’s time to gussy up, Mini Rodini also delivers, providing the well-placed frill on pieces that are chic without being precious.
Aesthetics are important. When they adorn utility gear, even better. You’ll find sturdy waterproof rain overalls with the same fun designs. Best of all, the Rodini line is made with ethical, eco-friendly materials that are soft on skin and easy for parents to keep clean. If you’re on a clothing budget, like we are, save up to splurge here.
Nytorgsgatan 36, minirodini.com
Read the full Small Folk Travel Stockholm Guide.
Image: Mini Rodini